An enterprise contractor operating in 4 countries needed a site that could serve all of them properly.
Enterprise industrial contractor migrated off WordPress. 4 countries, 3 languages, zero content lost.
Migrating from WordPress at enterprise scale is different from a small site migration. WordPress accumulates technical debt: plugins doing things they shouldn't, content structures from five years ago, duplicate pages, orphaned content. Everything had to be audited and restructured before touching Webflow.
The multilingual requirement meant all content had to be built with localisation in mind from day one, not retrofitted. All three language versions are structurally identical, which means every design decision works in English, Spanish, and Portuguese regardless of text length differences.
Explore the main parts of the build.
Three complete language versions with Webflow's native localisation. All content, navigation, CTAs, and forms localised. Switching languages feels native. Each language version is independently indexable by Google.
Dedicated industry landing pages with project photography, sector-specific copy, and relevant case examples. Each speaks directly to the decision-maker in that sector.
Custom-built geographic map showing all project locations by region. Geographic reach communicated at a glance.
Strategic Planning, Expert Design, Reliable Equipment, and Precision Steel Fabrication: each with their own page. Structured as CMS collections so new services can be added without rebuilding the layout.
A form for trade partner and subcontractor applications. Turns the website from a brochure into an active business development tool.
The details that shaped the finished build.
Cut, merge, and restructure before touching Webflow. Every page reviewed. Industries got a clean taxonomy: Equipment, Fabrication, Industrial, Agricultural. The new structure reflected how APC operates, not how their old WordPress theme happened to be set up.
Native Webflow localisation, not a plugin. Three complete language versions. All content, navigation, CTAs, and forms localised. Switching languages preserves the user's position on the page.
Visible in the header: every page, every language. A Spanish or Portuguese-speaking visitor finds their language immediately, not buried in a menu.
121K hours: above the fold as a trust signal. In an industry where safety is a procurement requirement, this number belongs above the fold. It answers a compliance question before it's asked.
Interactive map: 30+ locations across 4 countries. A buyer in Montana sees Missoula and Billings on the map. They immediately know APC operates in their region.
Form for trade partner applications: business development tool. Subcontractors can discover and apply to APC's network without a phone call.
APC Group now has a site that can genuinely compete for enterprise contracts across four countries. The multilingual capability alone opens markets the old WordPress site couldn't serve. The internal team has full CMS control. New projects, new industries, new services can be added without a developer ticket.
For Megan McGeough, the marketing consultant who manages this account, it means her client has a platform she can present to APC's leadership with confidence.
Tell us about your business, what needs to change and what you liked about APC Group. We will help you agree a scope and estimate before work starts.
You will speak directly with Muhammad Waleed Jamshed, who leads Al Kasib.
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